Top Beauty & Cosmetics Websites in Kazakhstan

Name: Top websites in Kazakhstan (Beauty & Cosmetics)
Creator: Semrush
License: https://sr03.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Kazakhstan, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

fragrantica.ru

37.44K

61.63%23.08K

38.37%14.37K

↑5.41%

↓12.28%

Direct

monamie.kz

32.06K

83.86%26.89K

16.14%5.18K

↓35.45%

↓15.7%

Direct

goldapple.ru

15.1K

90.95%13.73K

9.05%1.37K

↓42.06%

↑12.42%

Direct

makeup.kz

14.78K

90.8%13.42K

9.2%1.36K

↓7.28%

↓28.73%

Direct

kosmetista.ru

13.68K

1.32%181

98.68%13.5K

↑759.65%

↑100.65%

Direct

fragrantica.com

7.43K

81.81%6.08K

18.19%1.35K

↑4.47%

↑0.47%

Search

hollyshop.ru

6.8K

97.19%6.61K

2.81%191

↑87.3%

↓18.92%

Search

french-house.kz

6.17K

69.04%4.26K

30.96%1.91K

↓39.77%

↓21.45%

Search

oriflame.com

5.88K

6.28%369

93.72%5.51K

↑2.01%

↓7.3%

Direct

marykayintouch.com

4.22K

90.29%3.81K

9.71%410

↑17.82%

↑63.26%

Direct

oliveyoung.com

3.97K

100%3.97K

-

↑56.46%

↑75.45%

Direct

sephora.com

3.69K

100%3.69K

-

↑46.27%

↓37.8%

Direct

avon.com

3.15K

88.26%2.78K

11.74%370

↓23.54%

↓34.52%

Direct

doterra.com

2.51K

67.04%1.68K

32.96%828

↑446.09%

↓64.99%

Direct

randewoo.ru

2.51K

85.48%2.14K

14.52%364

↓48.33%

↓39.57%

Search

pekarnya32.ru

2.43K

100%2.43K

-

↑80.92%

↑354.95%

Direct

stylekorean.com

2.34K

43.03%1.01K

56.97%1.33K

↑1,086.8%

↓52.3%

Direct

instytutum.com

2.28K

100%2.28K

-

↓40.35%

0%

Direct

minoxidils.ru

2.27K

100%2.27K

-

↑59.35%

0%

Direct

letu.ru

2.04K

77.37%1.58K

22.63%461

↓53.46%

↓51.33%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Kazakhstan on April 2026

As of April 2026, fragrantica.ru leads Beauty & Cosmetics in Kazakhstan with 37.44K monthly visits. Its audience skews desktop-first (61.63% desktop / 61.63% mobile), and traffic is up month over month 5.41% and down year over year -12.28%. monamie.kz holds second with 32.06K visits and a desktop-leaning mix (83.86% desktop / 16.14% mobile), while goldapple.ru ranks third with 15.1K visits.

Across the leaders, morboutique.com is the most mobile-first (100% of visits), whereas oliveyoung.com is the most desktop-reliant (100%). Momentum favors acneclinicnyc.com in the latest month (1,792.31%), while mixit.ru shows the steepest pullback.

Acquisition patterns also differ: fragrantica.ru is driven primarily by search, fragrantica.ru by direct, and fragrantica.ru by referral; overall, 53 of the top 100 sites are direct-led, 40 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Kazakhstan