Top Travel & Tourism Websites in Hungary

Name: Top websites in Hungary (Travel & Tourism)
Creator: Semrush
License: https://sr03.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Hungary, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

e-kreta.hu

6.16M

37.28%2.3M

62.72%3.87M

↓31.11%

↑46%

Direct

booking.com

3.51M

37.83%1.33M

62.17%2.18M

↓26.64%

↓5.07%

Direct

szallas.hu

1.85M

16.9%313.08K

83.1%1.54M

↓12.06%

↓19.27%

Direct

mavcsoport.hu

1.64M

18.36%301.76K

81.64%1.34M

↓28.06%

↑48.75%

Direct

bkk.hu

1.27M

13.26%168.51K

86.74%1.1M

↓6.57%

↓2.53%

Direct

flightradar24.com

1.06M

21.46%228.55K

78.54%836.39K

↓39.47%

↑20.94%

Direct

wizzair.com

723.69K

48.99%354.53K

51.01%369.16K

↓31.12%

↑1.91%

Direct

kormany.hu

697.05K

34.3%239.07K

65.7%457.98K

↓32.04%

↑13.07%

Search

programturizmus.hu

600.51K

14.23%85.48K

85.77%515.04K

↑70.9%

↓25.4%

Search

skyscanner.hu

600.06K

31.51%189.09K

68.49%410.97K

↓28.97%

↑1.69%

Direct

ryanair.com

568.86K

38.08%216.65K

61.92%352.22K

↓18.48%

↓14.68%

Direct

welovebudapest.com

561.46K

26.64%149.58K

73.36%411.88K

↓23.81%

↓37.14%

Direct

getyourguide.com

462.84K

32.09%148.54K

67.91%314.3K

↓3.41%

↑15.2%

Direct

tripadvisor.com

311.84K

35.64%111.15K

64.36%200.69K

↓9.3%

↓24.71%

Search

airbnb.hu

282K

55.43%156.33K

44.57%125.68K

↓43.86%

↓25.15%

Direct

freemeteo.hu

256.79K

4.2%10.78K

95.8%246.01K

↓51.25%

↑32.16%

Direct

airportal.hu

237.19K

15.04%35.68K

84.96%201.51K

↓61.45%

↓5.12%

Direct

roadster.hu

233.52K

9.11%21.29K

90.89%212.23K

↓39.59%

↑20.58%

Direct

kirandulastippek.hu

228.54K

17.23%39.38K

82.77%189.16K

↑8.6%

↓4.79%

Search

pelikan.hu

196.03K

9.65%18.92K

90.35%177.11K

↑456.5%

↓27%

Search

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Key Insights on Top Travel & Tourism Websites in Hungary on April 2026

As of April 2026, e-kreta.hu leads Travel & Tourism in Hungary with 6.16M monthly visits. Its audience skews mobile-first (37.28% desktop / 37.28% mobile), and traffic is down month over month -31.11% and up year over year 46%. booking.com holds second with 3.51M visits and a mobile-leaning mix (37.83% desktop / 62.17% mobile), while szallas.hu ranks third with 1.85M visits.

Across the leaders, kaptargsm.hu is the most mobile-first (100% of visits), whereas airbnb.com is the most desktop-reliant (79.94%). Momentum favors grandtours.hu in the latest month (1,818.98%), while bergfex.at shows the steepest pullback.

Acquisition patterns also differ: e-kreta.hu is driven primarily by search, e-kreta.hu by direct, and e-kreta.hu by referral; overall, 70 of the top 100 sites are direct-led, 29 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Hungary