Top Sports Websites in Germany

Name: Top websites in Germany (Sports)
Creator: Semrush
License: https://sr03.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Sports Websites in Germany, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

kicker.de

98.39M

18.92%18.62M

81.08%79.78M

↑67.01%

↑22.09%

Direct

transfermarkt.de

22.05M

47.03%10.37M

52.97%11.68M

↑16.38%

↓3.77%

Direct

sportschau.de

18.48M

20.29%3.75M

79.71%14.73M

↓17.75%

↓14.61%

Direct

sport1.de

17.58M

17.64%3.1M

82.36%14.48M

↑46.49%

↓10.44%

Direct

sport.de

16.07M

9.56%1.54M

90.44%14.53M

↑61.33%

↑21.28%

Direct

spox.com

9.82M

13.42%1.32M

86.58%8.5M

↑59.08%

↓22.51%

Direct

chess.com

7.63M

73.23%5.59M

26.77%2.04M

↑28.02%

↓10.46%

Direct

fupa.net

7.63M

16.91%1.29M

83.09%6.34M

↑64.66%

↑38.03%

Direct

sky.de

7.49M

18.12%1.36M

81.88%6.13M

↑54.82%

↓3.78%

Direct

flashscore.de

7.48M

46.64%3.49M

53.36%3.99M

↑30.89%

↑13.08%

Direct

motorsport-total.com

7.19M

16.63%1.19M

83.37%5.99M

↑108.22%

↑15.13%

Direct

dazn.com

6.54M

56.62%3.7M

43.38%2.84M

↑41.62%

↑1.43%

Direct

kicktipp.de

5.83M

13.8%804.11K

86.2%5.02M

↑60.67%

↓53.72%

Direct

eurosport.de

5.55M

11.47%637.12K

88.53%4.92M

↓14.3%

↑2.06%

Direct

fussball.de

5.43M

27.95%1.52M

72.05%3.91M

↑105.19%

↑5.98%

Direct

ligainsider.de

5.11M

23.16%1.18M

76.84%3.92M

↑41.22%

↑3.51%

Direct

espn.com

5.05M

23.94%1.21M

76.06%3.84M

↑77.76%

↑17.85%

Direct

marca.com

5.02M

11.37%571.28K

88.63%4.45M

↑51.86%

↓15%

Direct

fussballtransfers.com

4.08M

12.77%520.9K

87.23%3.56M

↑50%

↑18.59%

Direct

formel1.de

4.08M

17.98%733.53K

82.02%3.35M

↑94.36%

↓0.94%

Direct

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Key Insights on Top Sports Websites in Germany on March 2026

As of March 2026, kicker.de leads Sports in Germany with 98.39M monthly visits. Its audience skews mobile-first (18.92% desktop / 18.92% mobile), and traffic is up month over month 67.01% and up year over year 22.09%. transfermarkt.de holds second with 22.05M visits and a mobile-leaning mix (47.03% desktop / 52.97% mobile), while sportschau.de ranks third with 18.48M visits.

Across the leaders, planetf1.com is the most mobile-first (98.01% of visits), whereas chess.com is the most desktop-reliant (73.23%). Momentum favors planetf1.com in the latest month (289.62%), while werder.de shows the steepest pullback.

Acquisition patterns also differ: kicker.de is driven primarily by search, kicker.de by direct, and kicker.de by referral; overall, 97 of the top 100 sites are direct-led, 3 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Sports Websites in Germany