Top Apparel & Fashion Websites in Turkey

Name: Top websites in Turkey (Apparel & Fashion)
Creator: Semrush
License: https://sr03.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Turkey, Updated April 2026

April 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

lcw.com

4.59M

13.25%608.44K

86.75%3.98M

↑3%

↑1.81%

Direct

boyner.com.tr

4.34M

18.69%810.45K

81.31%3.53M

↓7.62%

↑0.53%

Direct

mavi.com

2.93M

8.76%257.03K

91.24%2.68M

↓19.12%

↑44.83%

Direct

flo.com.tr

2.66M

11.32%301.14K

88.68%2.36M

↓23.27%

↓33.02%

Direct

adidas.com.tr

2.59M

20.44%530.14K

79.56%2.06M

↓27.43%

↑27.2%

Direct

beymen.com

2.57M

32.54%837.29K

67.46%1.74M

↓8.85%

↑5.98%

Search

modaselvim.com

2.14M

1.25%26.73K

98.75%2.11M

↓30.6%

↑14.8%

Direct

zara.com

2.11M

42.12%887.62K

57.88%1.22M

↓21.03%

↓7.64%

Direct

koton.com

1.93M

13.15%253.48K

86.85%1.67M

↑110.62%

↓18.96%

Direct

slazenger.com.tr

1.82M

4.19%76.41K

95.81%1.75M

↑20.54%

↓8.18%

Direct

hm.com

1.71M

22.25%379.65K

77.75%1.33M

↓24.82%

↑4.34%

Direct

dolap.com

1.62M

15.96%257.86K

84.04%1.36M

↓1.39%

↑37.02%

Direct

mango.com

1.61M

16.66%267.53K

83.34%1.34M

↓22.54%

↑26.51%

Direct

defacto.com.tr

1.55M

16.46%254.79K

83.54%1.29M

↓1.9%

↓30.96%

Direct

uspoloassn.com

1.5M

8.24%123.59K

91.76%1.38M

↑21.99%

↓18.19%

Direct

tudors.com

1.29M

5.58%71.68K

94.42%1.21M

↑110.69%

↑30.75%

Direct

sneaksup.com

1.25M

20.66%258.59K

79.34%992.93K

↑12.78%

↑9.32%

Direct

skechers.com.tr

1.25M

12.21%152.19K

87.79%1.09M

↓23.87%

↓32.61%

Direct

occasion.com.tr

1.2M

15.09%181.02K

84.91%1.02M

↑37.88%

↑75.33%

Direct

superstep.com.tr

1.06M

34.11%362.48K

65.89%700.29K

↑9.65%

↓4.82%

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Key Insights on Top Apparel & Fashion Websites in Turkey on April 2026

As of April 2026, lcw.com leads Apparel & Fashion in Turkey with 4.59M monthly visits. Its audience skews mobile-first (13.25% desktop / 13.25% mobile), and traffic is up month over month 3% and up year over year 1.81%. boyner.com.tr holds second with 4.34M visits and a mobile-leaning mix (18.69% desktop / 81.31% mobile), while mavi.com ranks third with 2.93M visits.

Across the leaders, modasena.com is the most mobile-first (99.48% of visits), whereas zara.com is the most desktop-reliant (42.12%). Momentum favors limoya.com in the latest month (2,040.67%), while derimod.com.tr shows the steepest pullback.

Acquisition patterns also differ: lcw.com is driven primarily by search, lcw.com by direct, and lcw.com by referral; overall, 90 of the top 100 sites are direct-led, 10 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Turkey