Top Apparel & Fashion Websites in Norway

Name: Top websites in Norway (Apparel & Fashion)
Creator: Semrush
License: https://sr03.balochseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Apparel & Fashion Websites in Norway, Updated March 2026

March 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

zalando.no

2.31M

47.11%1.09M

52.89%1.22M

↑36.52%

↑7.47%

Direct

ginatricot.com

1.54M

11.12%171.57K

88.88%1.37M

↑37.07%

↑311.31%

Direct

hm.com

1.03M

41.89%432.14K

58.11%599.47K

↑45.11%

↑11.89%

Direct

boozt.com

833.24K

37.73%314.35K

62.27%518.89K

↓2.04%

↑20.51%

Direct

villoid.no

659.34K

14.06%92.72K

85.94%566.62K

↑17.92%

↑244.22%

Direct

bikbok.com

512.7K

13.8%70.77K

86.2%441.93K

↑67.23%

↑142.57%

Direct

nelly.com

502.06K

21.79%109.38K

78.21%392.68K

↑71.33%

↑130.47%

Direct

shein.com

492.41K

42.06%207.1K

57.94%285.3K

↑22.86%

↑82.09%

Direct

zara.com

450.74K

53.25%240.03K

46.75%210.71K

↓22.89%

↑40.44%

Direct

tights.no

450.47K

19.29%86.91K

80.71%363.56K

↑123.65%

↓35.31%

Direct

stories.com

429.74K

9.15%39.33K

90.85%390.41K

↑27.88%

↑125.36%

Direct

junkyard.com

407K

14.72%59.92K

85.28%347.08K

↑70.03%

↑88.83%

Direct

ellos.no

398.45K

48.42%192.93K

51.58%205.52K

↓13.03%

↑55.38%

Direct

miinto.no

395.94K

18.18%71.98K

81.82%323.96K

↑60.65%

↑57.49%

Direct

asos.com

316.41K

33.06%104.6K

66.94%211.81K

↑20.52%

↑85.33%

Direct

arket.com

307.27K

25.99%79.86K

74.01%227.41K

↑12.71%

↑119.71%

Direct

threads.com

293.84K

57.22%168.12K

42.78%125.72K

↑41.31%

↑352,564.47%

Direct

lager157.com

276.98K

16.1%44.58K

83.9%232.4K

↑95.49%

↑178.53%

Direct

dressmann.com

253.43K

35.01%88.72K

64.99%164.71K

↑10.12%

↑18.51%

Direct

bergans.com

250.51K

10.25%25.68K

89.75%224.83K

↑57.23%

↑69.04%

Direct

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Key Insights on Top Apparel & Fashion Websites in Norway on March 2026

As of March 2026, zalando.no leads Apparel & Fashion in Norway with 2.31M monthly visits. Its audience skews mobile-first (47.11% desktop / 47.11% mobile), and traffic is up month over month 36.52% and up year over year 7.47%. ginatricot.com holds second with 1.54M visits and a mobile-leaning mix (11.12% desktop / 88.88% mobile), while hm.com ranks third with 1.03M visits.

Across the leaders, vrikshamindia.com is the most mobile-first (100% of visits), whereas threads.com is the most desktop-reliant (57.22%). Momentum favors odziejsie.pl in the latest month (204,642.86%), while sezane.com shows the steepest pullback.

Acquisition patterns also differ: zalando.no is driven primarily by search, zalando.no by direct, and zalando.no by referral; overall, 87 of the top 100 sites are direct-led, 9 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Apparel & Fashion Websites in Norway